Monday, August 8, 2011

Food For The Poor wins Telly award

Food For The Poor’s ‘The Least Of These’ was named winner of a second place Bronze Telly Award for bringing awareness to the desperate plight of children who suffer horrific living conditions in developing countries. The moving production highlighting personal stories of children in Haiti and Guatemala was selected out of approximately 11,000 entries from all 50 states and numerous countries for portraying the harsh realities of extreme destitution in a compelling way.

“Food For The Poor donors have been saving lives for 29 years in the Caribbean and Latin America,” said Robin Mahfood, Food For The Poor’s President/CEO. “Our donors have empowered us to be the premier providers of aid in Haiti, Jamaica, Guyana and almost all countries of Central America. “This aid takes the form of life-saving food, water, permanent housing, education, medicine, micro-enterprise and self-sustaining projects – all this while maintaining an administrative cost ratio of less than 4 percent.”

The program includes donor testimonials to inspire and remind viewers that every gift, regardless of size and value, will help Food For The Poor provide food, medicine, shelter and access to safe drinking water to the poorest of the poor. During the program, spokesperson Cheryl Ladd, who starred in “Charlie’s Angels,” asks viewers to consider giving monthly to the nonprofit Food For The Poor by becoming an Angel Of The Poor.

The Telly Awards honors the best local, regional, and cable television commercials and programs, as well as the finest video and film productions, and work created for the Web. For its 32nd season, the Telly Awards once again joined forces with YouTube to give the public the power to view and rate videos submitted as part of this year’s People's Telly Awards. Today, the Telly is one of the most sought-after awards by industry leaders, from large international firms to local production companies and ad agencies.

“Congratulations to all who took part in this monumental effort,” said Angel Aloma, Food For The Poor’s Executive Director. “We have a great mission and it was captured beautifully by Russ Reid in this 58-minute program. Despite our efficient, effective and impactful work funded by a solid number of generous and loyal donors, we still remain strangers to a large part of this country’s population. I am confident that this exciting initiative will introduce our work to a larger audience with a heart for serving those who live in extreme poverty.”

Food For The Poor, the third-largest international relief and development organization in the nation, does much more than feed millions of the hungry poor in 17 countries throughout the Caribbean and Latin America. This interdenominational Christian agency provides emergency relief assistance, clean water, medicines, educational materials, homes, support for orphans and the aged, skills training and micro-enterprise development assistance, with more than 96 percent of all donations going directly to programs that help the poor.

For more information, please visit www.FoodForThePoor.org.

Contact:
Jennifer Leigh Oates
Food For The Poor
Public Relations
954-427-2222 x 6054
jennifero@foodforthepoor.com

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